The press release is a time-honored marketing strategy to
capture free publicity for your business. Publishers of daily
newspapers, ezines, and newsletters are especially in need of
vast quantities of information to fill up space and provide
"newsworthy" and interesting information for their patrons.
Journalists welcome your press releases because they are looking
for topics to write about that will interest readers.
If you can give them a unique angle to write from, so much the
better! Did ...Read more...
Thursday, December 08, 2005 Advertising your home business
Advertising Your Home Business on a Budget Copyright © Stone
Evans, The Home Biz Guy
When you are starting out in a new home business and no one
knows who you are, one of the greatest challenges you will face
is how to drum up new business.
If there were not people in your community or marketplace that
you knew who needed your products or services, you probably
would not have started your ...Read more...
There are three words which often bother me. " I remember
when....." When my peers and friends use them, I always feel
like telling them to switch gears and think about today and
tomorrow, not yesterday. They seldom comply. Now, having been
invited to write about how the ad agency business has changed
since I was in it on a day-to-day basis, I suppose I have to
If you remember when Channel 10 did a live, (LIVE!) daily,
(DAILY!) Network (NETWORK!) show, you're probably as old ...Read more...
Post Business ideas & Informational Advertisements on
Find the perfect home or Internet business for you
Join & Interact with the online http://tyrobusiness.com/
Learn, ask, and explore your business possibilities, with the
many journals, forums, messaging, articles & messaging.
Explore business ideas, post free info ads and find the perfect
opportunity for you...
To Check Out
About the author:
None ...Read more...
Ever wonder why your competitors get featured in the local paper
or magazines and you don't? It's not just luck that brings the
reporters to their door - chances are it's a press release.
When you or your business is featured in a publication, unless
the article's there to highlight something you've done wrong,
it's a very good thing. That article is free advertising, and
even the short one-paragraph blurbs can lead to a nice increase
in business. Such articles help build credibility and ...Read more...
Click exchange programs have become very popular among
webmasters, because they are simple to use, and promise to help
you build quickly your Home Business.
What are click exchange programs for?
You know that you can have the nicest web site on the Internet,
but if no one visits it, it's worthless. So YOU HAVE TO pull on
visitor to your site! And click exchange programs have being
created to give you visitors, that's why they are so popular.
They start with the idea that everybody needs ...Read more...
Building a solid customer base is a necessity of any small
business. Often times these smaller businesses cannot compete
effectively with larger companies in terms of resources. For
example, Tom's mini-Mart is not going to be a match for Farmer
Jack's Grocery Chain. The later will beat them in parking,
prices and variety every time! Therefore, there must be
something more than just price to attract and retain customers.
The good news is that many small businesses have benefits that
larger ...Read more...
Most business owners don't realize the importance of using a
simple business card to generate tons of customers. It simply
does not matter what kind of business you are in, you have to
utilize this primitive business technique in order to grow your
business fast. The three main mistakes people make when
marketing with business cards are:
1. Not having a business card.
2. Being stingy and only giving out one card per person.
3. Not giving a card to every person they come into contact with.
Not ...Read more...
Stan Oleynick, an aspiring 22 year old American entrepreneur,
came up with a unique way, to make some much needed money to
fund the building of his internet project.
His idea is very simple, to sell 10,000 virtual acres on his
website to advertisers, who will then choose how they want to
"develop" their property.
"Advertisers will be able to submit pictures of their office
buildings to us and we will duplicate them for Million Dollar
State environment. If any of the advertisers don't have ...Read more...
If you want to Sky Rocket your profits immediately in your
business today. Learn how to write killer Sales & Advertising
Copy and win the heart of your customer so they buy over and
Here are the basic steps of marketing & advertising you must
know & use, if you want to make huge profits in your business.
Did you know?...
Marketing and Advertising work together you simply can't
overlook the fact that if you're running a great ad for truck
parts, you may want to think twice about ...Read more...
Small business advertising shouldn't be done like most of the
advertising you see on T.V. ... or hear on the radio. There ARE
exceptions, of course. But for the most part, small businesses
shouldn't do much of the following:
1) Institutional advertising (a.k.a. "Madison Avenue" type
2) Public relations or simply publicity seeking.
3) Any type of response advertising that's non-measurable.
The kind of advertising you SHOULD be doing is measurable. By
this I mean you can ...
a) ... ...Read more...
Advertising your services or products on the Internet is both
extremely effective and extremely competitive. There are several
ways to get home business web site traffic
website; Pay-Per-Click is one of the options you can choose
from, along with developing an SEO, or search engine
optimization campaign. Both pay-per-click and SEO are targeted
to get your website placed as close to the top of search engine
results as possible. One of the differences is that it takes
minutes to set up a ...Read more...
A business card is often the single most important item you have
to attract a new client or business partner. Getting a small
piece of cardboard to represent you and your company philosophy
is often challenging - learn how to do it in this article:
Often, your business card is the only item left with a potential
client or business partner. After a conference, meeting or
display of your products, you are likely to meet dozens of
people and leave your business card with them. It is ...Read more...
How To Promote Your Online Business Offline.
There are a number of great ways to promote your online business
offline. Combining offline advertising with your online presence
will create momentum and increase your profits. There are a
number of ways to promote your business offline. Generate
traffic. Produce sales. Increase profits. Those words are gold
to every business with a Web site. But an overwhelming majority
of entrepreneurs don't ever reach their goals of gold. This is
mainly because ...Read more...
A joint venture is when two or more businesses work together in
a partnership for a period of time. Joint ventures are used
frequently online because two businesses together can usually
achieve a lot more than one on its own. Joint ventures maximise
the possibility of beating your online competition. Here are 8
exciting ideas which will show you how profitable joint ventures
can really be.
1. Exchanging links with related websites are the most popular
joint ventures online today. Not only are ...Read more...
What does your vehicle say about your business? You drive to
work, commute through traffic, stop at the shop for
refreshments, park up outside your business, take care of
deliveries and run some errands during the day, finally, you
drive home in the evening. How many people did you pass or meet
today? All potential customers, but did they notice you? Grab a
significant advertising advantage over your competitors by
covering your vehicle with your business image or message in the
form of an ...Read more...
What a wonderful invention it is, this thing we call the
If you would just take your time to know your way around, you
could discover a lot of premium products and services being
offered for free. What's best is that there is a seemingly
endless number of these wonderful finds, what with the Internet
being a vast network of constantly evolving ideas and all!
Among these magnificent benefits is the chance to be able to
promote your business, any business, online, free of charge! ...Read more...
1) Write down your objective before creating any marketing or
advertising. What do you want to achieve with this marketing
piece? Who is the target audience?
What action do you want the prospect to take after reading it?
Have you made it clear and easy for the prospect to take the
next step in the sales process? With a clear objective, you'll
be able to create more focused marketing material.
2) Make it a habit to ask customers how they heard about your
company. Keep track of their responses ...Read more...
USP stands for Unique Selling Proposition.
If you want to differentiate yourself from your competition,
then you must have a strong USP. Most business owners never
bother to create one. And they're losing out on sales and
Rosser Reeves created the term USP in his 1961 book "Reality In
He declared that "The proposition must be one that the
competition either cannot, or does not, offer."
I realize you may be saying to yourself "I offer the exact same
services or products ...Read more...
WEB BUSINESS ADS MARKETING 5 TIPS on How to Write ‘’ POWERFUL’’
CLASSIFIEDS by Roger Baillargeon
1__USE A SIMPLE MESSAGE
Think of Your Prospect Needs. What does he Want? What can You
Offer to Attract Him? Use Verbs Because it Shows More Action.
2__CATCH HIS ATTENTION
You Need to Catch the Attention of Your Prospect. The Title of
Your Ads are Crucials. The Titles have to meet the Prospect
3__BOOST HIS INTEREST
You Want to Convince Your Prospect. What so Special About ...Read more...